Zaroz Coffee

Project Background: Zaroz means "a moment!" and celebrates the simple rituals that shape our day. This personal project reimagines coffee not as a quick fix, but as an intentional, sensory experience. Zaroz invites people to slow down and enjoy their moment. Project Objectives: The aim was to create a modern brand identity that feels warm, thoughtful, and emotionally resonant. The focus was on capturing the feeling of presence and the quiet joy of daily rituals. Deliverables: Logo and Visual Identity: A clean, modern logo and supporting design elements. Brand Guidelines: A concise guide including typography, colour palette, and logo usage. The tone of Voice: Reflective, calm messaging that encourages mindfulness. The result is a refined, personal brand that highlights the beauty of everyday moments.